Toyota has just published teaser shots of their upcoming SEMA Show projects which include four contenders in their 2013 Dream Build Challenge and two other vehicles which will be revealed tomorrow. Since this is hell week for all SEMA project builders, Toyota has upped their game by having all of their builds completed as of […]
Unknown hackers have robbed Toyota of its history. Go on Toyota’s main news website, and you will only find news from April 2013 to now. More than ten years of news before April are gone. Various other parts of the server are dark, and provide an error message. One of the world’s largest global companies […]
Is it a given that Toyota and Lexus will unveil its production and concept vehicles at one of the major, A-list auto shows? Hardly. Of late, the carmaker has revealed new or updated vehicles in venues as diverse as the Pebble Beach Concours d’Elegance (4th-gen Lexus GS); Le Rendez-Vous Toyota showroom in Paris’ Champs-Elysées (WiWi […]
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It is no secret that, as the multinational giant company that Toyota has become, its vast model lineup has seen some unexpected travels. It’s only natural that the Japanese carmaker would export many of its vehicles from its home base in Toyota City and environs, but the stubbornly strong yen has made this an increasingly […]
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Ahhh… Pavlov and the conditioned reflex. For those of you that stayed awake during high school science or psychology classes, this was the famous experiment where Russian physiologist Ivan Pavlov would ring a bell at the same time as offering a dog food, with the latter making the dog salivate in anticipation. Eventually, the dog […]
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That’s right, if you want an ultra rare piece of historical machinery, this is your chance. With only 351 produced for the world and 84 produced as left hand drive models, only 62 of those cars came United States. Like the limited production Lexus LFA (500 worldwide, approx 171 USA), the Toyota 2000GT have a […]
“The calm before the storm” is a time-worn cliché, but it’s an apt description for a relatively quiet, even dormant period in Toyota, Lexus and Scion new product release cadence that started last year and continued into 2010. The latter reported the launch of the 2nd-generation Scion tC and Lexus CT 200h, plus mid-life facelifts […]
A recent Bloomberg Businessweek story by Andreas Cremer titled Porsche ‘Shock Therapy’ Spurs VW, Lufthansa Efficiency Drive opens with a reminder of something that in-depth followers of the automotive industry like yours truly have long known: “Just as car enthusiasts envy Porsche drivers, so company executives salivate over the carmaker’s profit margins, the highest in […]
Both Toyota and semi-affiliate Subaru are notorious for the dichotomy between their export model lineups and the significantly broader model range offered in the Japanese Domestic Market. Insofar as Subaru, their current export models are the stalwart and familiar all-wheel-drive, boxer-engined Impreza (including WRX and STI performance versions), Forester, Legacy (and its Outback derivative) and […]
Fresh from the east coast and a recent visit to the South Florida Auto Show in Miami, the Yellow LFA has made it back to the Golden State just like the Smoky Granite LFA (which recently came back from a NY event), which is now at the LA Auto Show. My friend Ryan, who happens […]
Words cannot express the loss of TMC’s #1 Master Test Driver, Hiromu Naruse. The “Nur-Meister” and his midas touch brought life to Toyota’s most iconic vehicles. The LFA is a true testament to that. For my cohort Joaquin and I, the experience with him was life changing. A tribute video was released just recently in […]
The supercar Lexus LFA will make its second visit to Las Vegas at this years SEMA Show 2010 in Pearl Gray. The LFA will sport a new set shoes designed by CEC Wheels. The wheel design looks like a blend of two old school Japanese wheel classics, The Yokohama Advan AVS Model T7 and the Advan […]
There’s a lot of pride in owning an car with a V8. It’s about the sound, the feel and most importantly the speed. The Lexus IS F is the first bona fide Lexus that meets this criteria. The heart of the beast is a 5.0L V8 pumping out 416 hp to the rear wheels. Now […]
Lexus will be representing big at their fourth year at the SEMA SHOW in Las Vegas. Hybrids will be the main focus at this years show. There will be five modified Lexus cars which include, Fox Marketing’s LS 600hL, VIP Auto Salon’s LS 600hL & HS 250h, 0-60 Magazine’s GS 450h and a RX 450h […]
It’s unbelievable that it’s been over 10 years since the inception of the first mass produced full hybrid vehicle in the world. Toyota’s goal was to create a fuel efficient and environmentally friendly vehicle which helps save the earth’s resources. Today, the Toyota Prius is the epitome of hybrid transportation. It is recognized worldwide by […]
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