Since last June, when we reported on several U.S. trademarks filed by Toyota and its Scion and Lexus brands, there have been a number of new trademark and patent filings by Japan’s largest carmaker that are worthy of note. CH-R…er…C-HR On September 1, as the Toyota Europe Newsroom announced the global debut of the second […]
Toyota has officially debuted the TRD Pro Series of trucks this morning at the McCormick Place in Chicago. Instead of being out in the frigid snow, V.P. of Toyota Marketing, Jack Hollis introduced the TRD Pro Tundra, 4Runner and Tacoma live in front of the media in a special built indoor off-road course. The TRD […]
TMC has just announced their plans for motorsports in 2014 for Toyota Racing, Lexus Racing and Gazoo Racing. There is going to be a big push for motorsports this year as Toyota continues to reinvigorate passion into the brand. This is a great step in the right direction as motorsports serves as a development test […]
- Geneva: 2015 RC F SPORT & RC F GT3 Concept Announced | Kaizen Factor[…] just under 2,800 lbs. It will be po...
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For years Toyota Racing Development has enhanced Toyota products from an aesthetic and performance standpoint. On February 6, Toyota is going to introduce a new “TRD Pro” line of vehicle at the Chicago Auto Show. A video has recently been posted up showing three different Toyota models trailblazing through the desert. In the video, quick […]
A piece of Toyota Motorsports (now Toyota Racing) history is currently for sale in NorCal at San Francisco Toyota. It’s a 2007 Toyota Tundra 4WD Double Cab Standard Bed SR5 which was previously owned by Toyota Motorsports. This Tundra “Pace Truck” was used in various Toyota motorsports activities at track venues all over the United […]
As the 2013 model year international auto show season kicks off, the current even-numbered 2012 calendar year means that the action starts in early autumn in Paris, France (odd-numbered years see Frankfurt, Germany as the fall kickoff, and the Tokyo Motor Show in December that is absent on even-numbered years). In the runup to the […]
Following up on our recent article on six of the official Toyota-branded vehicles at the 2011 Tokyo Auto Salon, here are the other six vehicles that complete the “Toyota dozen” at the TAS: Toyota FJ Cruiser JAOS Selected by Modellista (by Modellista) Founded in 1997, Modellista is an in-house Toyota arm whose primary (but by […]