“The Pursuit of Perfection” is the name of the game and Lexus is very good at that. They are not only responsible for creating the world’s best selling luxury hybrids, they are instrumental in recruiting the best tuners to help continue their commitment to perfection. My good friend Clark Ishihara is no stranger to their […]

December 14, 2010 – That’s right! The new Lexus CT 200h pricing will start around $29K. This is great news for those in the market for this smart five door hatch. The CT 200h is a hybrid with a Euro twist. It will be coming to U.S. Lexus dealers in March 2011. There are more […]

That’s right! I just happened to browse eBay today and happened to come across the sale of something rare.  What is this car, you may ask? It’s a very rare, 2008 Lexus LS 600hL Launch Edition. This unique LS 600hL (UVF46) was available for sale to Nieman Marcus InCircle program members. There were only 100 […]

December 4, 2010 – Irwindale, CA – For those fortunate to be in Southern California today, Toyota Speedway @ Irwindale is where a lot of action will happen. If you’re a car nut, you can’t miss Ken Block’s Gymkhana Grid & MotorMavens’ Mass Appeal Car Show happening from 10am to 10pm today. See DC Shoes […]

November 24, 2010 – It’s no surprise to us but Toyota and Lexus have just been awarded “Best Resale Value” for “Best Brand” and “Best Luxury Brand” for 2010. Toyota has been a benchmark for quality in their 50+ year existence in the U.S. producing the Camry, the best selling car in the U.S. and […]

No sooner had this author posted our Informed Speculation: The 7 new Toyota and Lexus hybrids due by the end of 2012 story that co-editor Flipside909 stumbled upon a Yahoo News/AFP story stating that Toyota would, in fact, release 11 new hybrids by the end of calendar year 2012. Barring miscommunication between Toyota’s Japan and […]

November 20, 2010 -In their commitment to Lexus’ Pursuit of Perfection, the Cancer Treatment Centers of America / F-Sport 2008 Lexus LX 570 made their Pursuit of Victory by placing 1st in the Stock Full class in the 2010 Tecate SCORE Baja 1000. The drivers responsible for piloting the LX570 to victory is Joe Bacal, Bob Ditner, […]

Fresh from the east coast and a recent visit to the South Florida Auto Show in Miami, the Yellow LFA has made it back to the Golden State just like the Smoky Granite LFA (which recently came back from a NY event), which is now at the LA Auto Show. My friend Ryan, who happens […]

Coinciding with the public debut at the 2010 Los Angeles Auto Show of the Toyota RAV4 EV Demonstration Vehicle jointly developed by Toyota and Tesla, a press release in the Toyota USA Newsroom ends with this sentence: “Finally, by the end of 2012, Toyota will add seven all new (not next-generation) hybrid models to its […]

November 17, 2010  – Los Angeles, CA – Its that time again as the major auto show season in the U.S. kicks off at the 2010 Los Angeles Auto Show. There are more than 50 new vehicle debuts, including two major announcements from the Toyota camp. The first is the introduction of the Toyota RAV4 […]

This author has had the privilege of attending Press Previews for Lexus’ IS, IS F, IS C, HS and LFA models at different venues throughout the United States. In light of this, Lexus’ decision to hold the CT Press Preview in France, on the eve of the 2010 Paris Motor Show, might seem to border on the frivolous (not that […]

11/12/10 Virtual Lunch with Mark Templin! 12 PM On Friday November, 12, 2010 at 12 Noon Pacific Time / 1 PM Mountain Time / 2 PM Central Time / 3 PM Eastern Time, Lexus will be hosting a discussion with Lexus USA Vice President and General Manager, Mark Templin. This is a special opportunity for […]

We first caught a glimpse of the Yellow LFA a few months ago at the Lexus home base in Torrance. It has since traveled across the country to dealerships and prospects around the midwest and east coast. Just a few days ago, comedian and show host Adam Carolla took a stab at the Yellow Lexus LFA […]

November 1, 2010 – Las Vegas, CA – Greetings from Sin City where SEMA Show 2010 is starting in just a few hours. We will cover anything and everything Toyota, Lexus and Scion at the show this whole week. All the project cars, all the specialty vehicles…we will cover as much as possible. Stay tuned. […]

The supercar Lexus LFA will make its second visit to Las Vegas at this years SEMA Show 2010 in Pearl Gray. The LFA will sport a new set shoes designed by CEC Wheels. The wheel design looks like a blend of two old school Japanese wheel classics, The Yokohama Advan AVS Model T7 and the Advan […]